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BMW and Jaguar are luxury car manufacturing brands that originated in Europe. Since their inception in India, both brands have delivered safe and reliable models across various segments. They have also stepped foot in the EV sector of the luxury automobile market and are keen on producing environmentally sustainable cars.
Know more about the two brands and their key differences in terms of market share, models, and more.
Disclaimer: The information is updated here as of 1st March 2024 and is subject to change.
Originally established in Germany, BMW debuted in India in 2006 with the launch of its 3 and 5-series luxury sedan cars. BMW Group comprises BMW, MINI, and Motorrad brands in India and is known for delivering superior quality premium vehicles in the Indian luxury automobile market.
BMW India plans to develop new models like M3, X6, and 5 Series 2024 in the coming years. Besides investing modestly in the EV sector, the brand is now working on expanding its charging infrastructure in the country. Overall, BMW produces advanced technology and high-performance luxury cars that are pretty popular.
Tata Motors owns Jaguar Land Rover (JLR), which was originally headquartered in England. The brand currently offers 3 models in the Indian luxury car market, out of which 2 are from the SUV segment and 1 from the Coupe segment.
Jaguar has its production facility in Pune, Maharashtra, where it manufactures safe, reliable, and luxury cars for domestic sales and exports outside the country. The company has set its foot in the EV segment too, and is coming up with new launches like XE, XF, and F-Pace.
Get a brief overview of the market share of the two brands in the table below:
Basis | BMW | Jaguar |
Market Share | 36.03% market share of luxury cars in 2022 | 0.03% market share of luxury cars in July ‘23 |
Units Sold | 1,340 units in January 2024 | 1,048 units in June ‘23 |
The company has marked a growth of 18% in 2023 by selling a wide range of cars across various segments, including EVs, where the BMW iX model turned out to be the bestseller.
Jaguar saw a 93% rise from the previous year by selling 3,582 units in the first nine months of 2023.
Know more about the segment-wise range of the models of these two brands in the table below:
Types of BMW and Jaguar Models by Segment
Basis | BMW | Jaguar |
Sedan | M340i, 7 series sedan, 3 series gran limousine | - |
SUV | X3 xDrive M40i, X7, X5, X3, X1, XM | F-Pace |
Electric Vehicles (EV) | iX1, iX, i4, i7 | I-Pace |
Know more about the mileage-wise range of the models of these two brands in the table below:
Types of BMW and Jaguar Models by Mileage
Â
Model Type |
BMW Mileage (Averagely) |
Jaguar Mileage (Averagely) |
Sedan |
14-20 kmpl |
- |
SUV |
10-20 kmpl |
12-19 kmpl |
Electric Vehicles (EV) |
425-612 km/charge |
450-470 km/charge |
BMW made its inception in India with the launch of the E90 BMW 3 Series, and since then, it has been delivering elegant and sporty luxury cars that include its EV range like BMW i8, iX electric SUV, and much more.
Jaguar has launched a limited range of models across segments, like SUVs and Sports Cars, in the Indian luxury automobile market. The brand has created only one electric car in the Indian market, the I-Pace, worth Rs. 1.25 crores. In the Sports Car category, Jaguar manufactures F-Type models.
The critical safety features of BMW and Jaguar cars are stated in the table below:
BMW | Jaguar |
Multiple airbags for the protection of all occupants in the car. | Aerospace-inspired technology to build high-quality aluminium body structures. |
Dynamic Stability Control (DSC) system to recognise the risk of skidding and react in milliseconds. | Pedestrian Contact Sensing Bonnet System to absorb impact for pedestrians. |
Side Impact Protection System to minimise collision effects from external objects. | Blind Spot Assist System is used to monitor blind spots when changing lanes on highways. |
Safety Body Shell for all-around protection of the vehicle and its occupants while minimising the impact of a collision. | Advanced Driver Assistance System (ADAS) to inform drivers of the traffic around them and help prevent accidents. |
Crash Sensors that register an accident and react in milliseconds. | Emergency Braking System prevents collisions. |
The various after-sales services offered by these two companies are mentioned in the table below:
BMW | Jaguar |
Complete cost control service | 24X7 roadside assistance |
Range of service packages | Online service bookings available |
Comprehensive warranty | Genuine parts are available at the approved service centres |
Flexible framework of packages | Warranty packages |
Both BMW and Jaguar are popular and high-demand luxury car-making brands in India with a reputation for delivering safe, high-performance, and finely designed cars. You must choose among the mentioned brands based on your needs and preferences.
The BMW cars are known for their sportiness, technology and performance, while Jaguar cars perfectly blend British elegance and comfort. So it depends on the buyer's needs and which brand they should choose.
The BMW cars are known for their sportiness, technology and performance, while Jaguar cars perfectly blend British elegance and comfort. So it depends on the buyer's needs and which brand they should choose.
BMW is well known for its great resale value due to its premium quality, high-performance engineering, and already-formed brand name.
BMW is well known for its great resale value due to its premium quality, high-performance engineering, and already-formed brand name.
Bayerische Motoren Worke is the full form of BMW.
Bayerische Motoren Worke is the full form of BMW.
BMW was founded on 7th March 1916. It used to produce aircraft engines back then.
BMW was founded on 7th March 1916. It used to produce aircraft engines back then.
The Jaguar F-Pace is the most-sold car from Jaguar since 2022.
The Jaguar F-Pace is the most-sold car from Jaguar since 2022.
China has the maximum number of BMWs, with a massive 29.4 % share of the total sales globally.
China has the maximum number of BMWs, with a massive 29.4 % share of the total sales globally.
The BMW XM is the most expensive car from BMW in India, with a price tag of ₹2.60 Crore.
The BMW XM is the most expensive car from BMW in India, with a price tag of ₹2.60 Crore.
The BMW 5 Series is best for family travelling as it has a large boot space and a spacious cabin, making it super comfortable.
The BMW 5 Series is best for family travelling as it has a large boot space and a spacious cabin, making it super comfortable.
BMW is a German automobile manufacturing company.
BMW is a German automobile manufacturing company.
The major drawback for BMW is its high-end ownership costs. Premium tyres, premium fuel, imported parts and high labour costs all make owning such vehicles highly costly.
The major drawback for BMW is its high-end ownership costs. Premium tyres, premium fuel, imported parts and high labour costs all make owning such vehicles highly costly.
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Author: Team Digit
Last updated: 21-03-2025
CIN: U66010PN2016PLC167410, IRDAI Reg. No. 158.
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